The commercial decision engine for hotels

Decided. Owned.
Measured.

Aithenor is the new standard.

Aithenor reads your data the way a seasoned commercial director would — and brings hotel leadership the decisions that matter, each with an owner and a number to hold it to.

Today's decision Illustrative

Hold midweek BAR from 12 Oct to 19 Nov. The gap isn’t price — half of it is one account.

Midweek on-the-books is 9 points behind last year, and the reflex is to cut BAR. Don’t. The market has run 8 points softer since August and your share has held at MPI 101 — your price is not the problem. Half the gap is Orbis Consulting: 186 room nights behind pace since its 1 July renewal at +14%. A BAR cut would give away €00,000 in rate and recover none of it.

Read acrossMarket dataPaceAccountsContracts
Revenue at stake€ 00,000
OwnerDirector of Sales
DueThu 25 Sep
Outcome measured20 Nov

The full reasoning is shown in a private demo — on your own hotel's data.

Works on the systems you already run
PMSRMSMarket dataSales & CateringFinance

It’s not a dashboard.

It’s not an RMS.

It’s not another report.

It’s the new standard.

Unprompted by design

The answer to the question you didn’t ask.

Most AI waits for you to ask the right question. Aithenor doesn't. It reads your hotel every day and brings you what matters — before you know to look for it.

It tells youToday's decisions arrive ready, ranked by what's at stake.
You ask itAny question about your hotel, answered with its evidence. Ask Aithenor.
07:00
3 decisions ready for today's meeting.Ranked by revenue at stake
Alert
The 14–16 Oct congress block is at 38% pick-up, 21 days before cut-off — on your strongest transient nights.Release 00 rooms · €00,000 displacement
You
Why is next Saturday behind last year?
Aithenor
Group displacement on the 14th combined with a softer market pace and ...Sourced · every figure traceable
Ask Aithenor anything about your hotel…
How it works

A daily rhythm,
not a monthly report.

No analyst, no manual reporting, no IT project. Aithenor works quietly in the background — every day.

Overnight

It reads.

Every source, together — finding the cause, not just the symptom.

Morning

It recommends.

Today's decisions, ranked by what's at stake.

During the day

You own it.

Each decision has a named owner, a deadline and a number to hit.

Tomorrow

It's measured.

What actually happened is checked — and makes the next decision sharper.

The platform

One engine.
Every commercial question.

Each capability answers one question leadership asks every day — and all of them share the same evidence.

Market position

Know where you stand — and why.

Your performance against your market, explained in plain language.

Live
Forward demand

See the gap before it becomes a loss.

What's on the books ahead, and where it's falling short.

Live
Accounts

Every account, held to a number.

Who is behind, what it's worth, and who should act.

Live
Decisions

One owner. One deadline. One result.

Every recommendation followed through to what it actually delivered.

Live
Leadership brief

Ready before the meeting starts.

The daily read for your GM and owners, written for them.

Live
Profit

From revenue to GOP.

Linking commercial choices to the bottom line.

Preview — evaluation only

Swipe →

Built for

The people who
carry the number.

One engine, one set of evidence — read differently by each person around the table.

01

Owners & asset managers

See whether the hotel is reaching its potential — and who is acting on it.

02

General managers

One clear view of what needs deciding today, and by whom.

03

Commercial & revenue

The cause behind the numbers, and the plan to fix it.

04

Sales & events

Accounts, groups and events — each one held to a number.

Conferences & Banqueting In development

The most powerful
C&B engine in hospitality.

Meetings, events and banqueting can be a third of a hotel's revenue — and still run on spreadsheets. Aithenor reads them together with your rooms, as one commercial picture.

  • Every function space, valued — not just booked.
  • Every group and event, weighed against the rooms it displaces.
  • Every stalled enquiry, surfaced before it's lost.
Function space · this weekIllustrative
Our AI

AI that learns.
People who decide.

Your hotel is not a place to experiment with an AI that acts on its own. Aithenor is built to advise, never to take over.

Autopilot AI

Acts on its own.

Changes rates, sends messages, runs the work unattended. When it drifts, you find out after the damage is done.

Aithenor

Learns, then recommends.

Learns from every decision your team makes and every result that follows. Brings back a recommendation — and your team decides.

I

Nothing invented.

If the data isn't there, Aithenor says so. It would rather stay silent than guess.

II

Every figure traceable.

Each number shows where it came from and how certain it is.

III

People decide.

Aithenor never acts on your hotel by itself. Your team owns every decision.

IV

Sharper every day.

Every outcome feeds back, so the next recommendation is better than the last.

Your data

Your data trains your hotel.
No one else's.

Your commercial data is the most sensitive thing your hotel owns. At Aithenor, it stays yours — and it only ever works for you.

Hosted in the European Union (Paris)Encrypted in transit and at rest

Private by design

Each hotel's data is kept separate from every other hotel's.

Never used for anyone else

Your data is never pooled with other hotels or used to improve their results.

Your hotel's own engine

Aithenor learns from your hotel's history alone — its patterns, its market, its guests.

Never shared, never sold

Not with partners, not with other hotels. The AI providers we use are not allowed to train on it either.

Built by hoteliers
We lived the problem for years. Then we built the tool we always wanted in the room.
Tarik Zerouali — Founder. Former commercial leader in luxury hotels across EMEA.
Dailya fresh read every day, without an analyst
Unpromptedit brings you the question — and the answer
EN · FRbuilt for international and French-speaking hotels
Founding hotels

A small circle of
founding hotels.

We are opening Aithenor to a limited number of hotels first. Not a waiting list — a working partnership, built around your property.

Apply to become a founding hotel
I

Founder-level attention

You work directly with the founder, not a support queue.

II

Shape the engine

Your team's feedback decides what Aithenor learns next.

III

Founding terms

Preferential terms, reserved for the hotels that start with us.

FAQ

Questions,
answered.

Does Aithenor replace my RMS?

No — and you don't need one to use Aithenor. If you have an RMS, Aithenor sits above it and your other systems, and turns what they say into commercial decisions. If you don't, Aithenor works with the systems you already run.

What data does Aithenor need?

The systems you already run — your property system, market data and your sales pipeline. No new software for your team, and no IT project.

Is my data used for other hotels?

Never. Your data is kept separate, is never pooled with other hotels, and the AI providers we use are not allowed to train on it.

Does the AI change rates or act on its own?

No. Aithenor recommends — your team decides and acts. Every decision has a named owner, and its result is measured.

Which hotels is Aithenor built for?

From independent hotels to branded properties and groups. Aithenor is built for the people who make the commercial calls: general managers, commercial directors, directors of sales and revenue leaders — and the regional and cluster teams who support their hotels.

Is Aithenor available in French?

Yes. Aithenor works in English and French.

How do we get started?

Request a private demo. We show Aithenor on your own hotel's data, then agree the next step together.

Private demo

See it on your own hotel.

We show Aithenor privately, one hotel at a time, on your real data. Thirty minutes. No commitment.

Hotel leadership teams only. Your data stays yours.

Request a private demo